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Flookie
Speculative packaging design created during an illustration course in Barcelona with Fabrizio Lenci.
The prompt was to create a commercial illustration for a product of our liking. I choose to combine 2 of my favorite things: flowers and tea, and just like that, Flookie was born (Flowers + Cookies, yes I know, I'm no Carrie Bradshaw, *wink* if you know, you know). I put up together a logo real quick, settled on having 2 flavors (hibiscus and lavender) and focused on the illustration.
Hibiscus: bold, vibrant, tropical. Lavender: delicate, calming, refined. Different personalities, same visual system—they needed to work as a pair while standing alone. The course was focused on illustration for commercial contexts, which means different priorities than personal work: readability at small scale, printing considerations, balancing beauty with function. Good practice for the kind of client work where illustration has to sell something, not just look good.
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