Working on something that matters —
I'd love to hear about it and explore how we can work together.
I'd love to hear about it and explore how we can work together.
Let's talk
With almost 10 years of experience, I help mission-driven organizations clarify their positioning and bring their brands to life —from EV charging platforms securing funding to conservation campaigns that inspire action.
WHO AM I
I'm Barbara, a brand designer and illustrator based in Amsterdam who gets unreasonably excited about good positioning and the color systems that bring it to life.
I work with organizations solving problems—climate tech, conservation, sustainable businesses—because if I'm going to spend hours debating serif vs. sans-serif, it should be for something that matters.
I also studied physics at some point
(I contain multitudes), which turns out useful when a client needs to explain carbon sequestration or EV infrastructure without putting people to sleep.
